Our Story

Our Story

Wellness Begins in the Bowl

Since 2010, Betty & Butch has been dedicated to improving canine health through natural nutrition. What began as a small independent shop in Manchester has grown into one of the UK’s most trusted destinations for natural dog food, treats, and wellness essentials.

Our focus has never changed: pure ingredients, honest nutrition, and the wellbeing of dogs everywhere.

The Natural Way

Every treat, chew, and meal we create is made from responsibly sourced, natural ingredients. We use real meat, fresh vegetables, and gentle air-drying methods to protect nutrients and flavour. There are no artificial colours, flavours, or preservatives — only the good stuff dogs need to thrive.

Our grain-free food supports healthy digestion, skin, and coat, while our natural deli treats provide a high-protein reward that fits into any balanced diet.

Sustainability Matters

From our eco-friendly packaging to our recyclable treat boxes, every part of the Betty & Butch range is designed with care for the planet. Our goal is to make healthy feeding easy, ethical, and sustainable — for both dogs and their owners.

Inspired by Duke

The idea for Betty & Butch was born from a dog named Duke, whose recovery through natural feeding inspired a lifelong mission to change how dogs eat. His story of strength and transformation continues to shape everything we do, reminding us that nutrition changes lives.

Visit Us

Discover the Betty & Butch Dog Store in Chorlton or Handforth, home to our famous natural dog deli and friendly team of canine nutrition experts. If you’re shopping online, our UK delivery service brings the best in natural dog care straight to your door.

Join a growing community of dog lovers who believe that wellness begins in the bowl.

 



The Power Of Peptides+ Has Arrived

Peptide Dog Food

If your companion struggles with allergies, digestive sensitivities, skin issues, or weight management, finding the right food can feel impossible. That’s why we created Peptide+ – the most advanced sensitive dog food yet, combining the power of peptides with freshly prepared meat for superior nutrition, digestibility, and taste.

Why Choose Peptide+?

Freshly Prepared Meat – Not Over-Processed By-Products

Traditional hydrolysed protein foods are highly processed and often use low-grade protein sources. Peptide+ uses only freshly prepared, high-quality meat, ensuring better taste, higher digestibility, and superior nutrition.

Perfect Peptides for Peak Health

Through enzymatic hydrolysis, we break proteins into optimally sized peptides, making them easier to absorb while reducing allergenic reactions, a breakthrough in dog nutrition.

Targeted Health Benefits

With three scientifically formulated recipes, Peptide+ supports:

  • Skin & Coat Health – Nourishes skin, reduces irritation, promotes a glossy coat.
  • Digestive Care – Strengthens gut health, supports a nourished microbiome.
  • Weight & Joint Support – Encourages lean muscle, controls appetite, and protects mobility.
Peptide+ Skin & Coat Care – Hypoallergenic dog food with hydrolysed salmon and peptides for healthy skin and coat.

Hypoallergenic & Gentle on Sensitive Stomachs

Unlike hydrolysed foods that rely on extreme processing, Peptide+ provides a naturally gentle solution for dogs with allergies, intolerances, or digestive issues.

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